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About Belinda Shelton FCCA
About Belinda Shelton FCCA
I'm a fellow of the Association of Chartered Certified Accountants FCCA with over 20 years of senior finance experience across SMEs, charities, hospitality, manufacturing, and more.
I set up my consultancy because I believe small businesses and purpose-led organisations deserve the same quality of financial leadership that larger organisations take for granted. My work combines technical expertise with a genuine partnership. I'm not here to hand over a report, I'm here to work alongside you.
I'm based near Worcester and work virtually with clients across the UK.
Values
Collaboration and trust - I work with you, not at you
Clarity over complexity - financial information should inform decisions, not confuse them
Accountability with compassion - honest conversations, delivered with care
Empowering leaders through understanding - I want you to feel confident, not dependent
My Approach
I have a down-to-earth, practical style. I communicate clearly at every level, cut through jargon and focus on what’s actually relevant to your business, not generalisations.
Every engagement is tailored. Whether you need short-term project support or a longer-term advisory relationship, I adapt to what will genuinely help you move forward.
I believe that when clients succeed, I succeed. That’s why I’m committed to building long-standing relationships built on trust, openness and shared goals.
Recommendations
Recommendations
Client recommendation from Maggie
"TeenTech has benefitted enormously from Belinda’s highly professional work . She is an absolute delight to work with, and both the TeenTech board and myself appreciated her considerable experience in project planning, budgeting, monthly management accounts, financial analysis, decision-making and pinpoint accuracy. She’s hardworking, was fast to learn when she joined and had to get to grips with many different projects and a sea of faces, many of whom were working virtually. Belinda has been a highly valued member of our team and everyone has enjoyed working with her and benefitted from her insight. A real asset to any organisation."
Client recommendation from Michelle
"Belinda supported me when I first became self employed through the process of setting up as a limited company, completing my VAT registration, invoicing clients and making a host of decisions about the most efficient way to run my business finances."
Client recommendation from Clare
“Belinda has done some ad-hoc projects for us over the past 8 months and is a very solid accountant with good technical and system skills. The projects have included year end audit working papers, improvements to our credit control process and training with our internal staff. She is quick to pick things up, very efficient with her time and methodical whilst working through the task. She works independently through the tasks and is very capable of working things out for herself.”
Former co-worker recommendation from Rebecca
“I worked with Belinda in a previous role for a number of years. She is incredibly professional, very knowledgeable and thorough in her field and has a great grasp of the industry and sector she specialises in. Very friendly and approachable, Belinda was a great problem solver and very discreet and trustworthy.”
Every engagement starts with an informal conversation to understand your challenges and explore whether I'm the right fit
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